Darius Fisher’s Reputation Management Business is Thriving

February 9th, 2016

Status Labs, a premier online reputation management firm, currently serves over 1,500 clients in more than countries. Darius Fisher is the president and co-founder of Status Labs is in Austin, Texas. Since launching four years ago, Darius fisher has expanded and opened his offices in São Paulo, and most recently, New York. He helps clients polish up their search results and enables them to grow sales via effective digital marketing and PR strategy. Last year Fisher came up with the brilliant idea to offer free crisis counseling to those who suffered in the aftermath of the Ashley Madison hacking.

Prior to Status Labs, Darius Fisher began his career as a political consultant and copywriter. He graduated from Vanderbilt University with high honors. Darius Fisher was named on PRWeek’s Innovation 50 list. The Innovation 50 list is an annual hall of fame for people who have displayed great innovation in the world of digital marketing.

Fisher says to remove a client’s negative information on Google search results takes a lot of hard work and planning. This can be done by creating and promoting new content and feeding Google’s search engine with fresh, relevant content relating to the individual. Examples of content include personal websites, social media profiles, press releases, dynamic video content, guest articles and op-ed opportunities on relevant industry websites.

Fisher points out the many high-level executives are not aware of the attacks and bad press on Google search results and before they know they reputation is already damaged. He further states that every company should audit and monitor their web presence and prepare for the worst. By being proactive can mitigate the impact of a negative and unflattering press.

Fisher strongly urges never to post anything that you’re not 100% comfortable sharing on social media or even tweeting personal information on your whereabouts. Lastly, Fisher advises that changing passwords on social media must be done at least four times a year and use a different password for each login and never to use a password that can be easily guessed. A pen, a piece of paper and a drawer are all you need to safeguard your passwords, because you never know your computer could crash or get hacked.

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