The Fashionable EOS Lip Balm

March 24th, 2017

Lip balm is one item that is needed by everyone. Lip balm moisturizes the lip, leaving them soft. Back in the day lip balm was pretty standard. Chapstick was the only lip balm on the market and it only came in two flavors: cherry and original. Chapstick was pretty successful because it was one of the only lip balm brands on the market. There was no competition at the time. Now, there is one lip balm brand on the market that is taking the industry by storm. This lip balm brand knows how to please their customers by giving them a beautiful product with quality inside.

EOS or Evolution of Smooth is taking the world by storm, one lip balm at a time. EOS lip balm  entered one of the most over-saturated markets and made a success by targeting millennials. When EOS came out with pastel balls of lip balm, everyone went crazy. It was sold in every Walmart store, drugstore, online on Amazonand every celebrity from Miley Cyrus to Kim Kardashian was seen with them. When celebrities were seen with the EOS lip balm was when the sales increased significantly. Evolution of Smooth products are in every fashion and beauty magazine.

EOS has generated over $250 million in revenue from their lip balm. They are the second best selling lip balm company. They are second to Burt’s Bees. EOS sells one million of their lip balm a week and the future is looking even better. They are scheduled to grow in record numbers.

Fashionable young women love EOS lip balm because they are stylish, colorful, and they come in a variety of flavors. This lip balm makes a statement and young women love it for that reason. The packaging sets them apart from every other brand on the market. EOS is successful because they have done everything differently, making them unique.


Desiree is the Success Behind Tidal

March 17th, 2017

Those who love music must have heard about Tidal, a music streaming company that is now doing well. There are many competing companies regarding music streaming, and that is why you have to provide quality services if you are to stand out from the crowd. Tidal had previously lagged behind compared to the competitor companies, but it is now picking up after Jay-Z came with strategies to elevate the company. Many may wonder what Jay-Z has done to push the company to great heights. Jay-Z is a rapper who has been working in the music industry for over twenty years, and that is why he knows what it takes to take a music company to the right direction.  Based on


Hiring Desire


According to, he bought the company with the aim of achieving a lot of success in the music streaming business. However, at some point, things seemed to work the wrong way. It came a time when top leaders started defecting from the leadership, and this gave Jay-Z a hard time during to figure the way forward. Jay-Z is not someone who can give up quickly since he believes in achieving everything that comes to his mind. He figured out and came up with the best move that left people startled. He decided to appoint Desiree to lead the team, and it worked. Remember that he has worked with Desiree and her husband for many years and he knows that the lady is capable of doing wonders.


Desiree is all Tidal needs


Desiree Perez is all that Tidal needs to come to the top. It is because Desiree is someone who is experienced in both business and leadership. The lady has helped many musicians who have thrived in their business. Beyonce and Rihanna are some of the musicians who should thank the hard work of Desiree because of how she has helped them. She has also collaborated with Jay-Z helping him to accomplish and land million dollar deals. Jay-Z made the right decision to appoint someone who is talented and good in business to run Tidal, and as things are happening, Desiree is going Tidal achieve great success.

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Desiree Perez’s Relevance in Rihanna and Beyoncé’s Careers

March 7th, 2017


Desiree Perez, also known as Dez Perez, is a Roc Nation executive who has been an associate of Jay Z for two decades. Desiree is also recognized for her leadership role at SC Enterprises. When Jay Z officially launched Tidal, Desiree also joined the music-streaming company’s executive team. She provides insights on how the company can amass profits from album sales and music tours. At Tidal, she was instrumental in the release of albums by artists, such as Kanye West, Rihanna, and Beyoncé. Since its launch, Tidal has proved to be a fantastic music-streaming platform for artists and music enthusiasts. The music-streaming brand boasts a trial membership base of one million from 2017.  Based on

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One of Tidal’s executive who has facilitated the growth of the company is Desiree Perez. Her negotiation skills have enabled artists such as Rihanna to sign multimillion contracts with Samsung. Desiree was also involved during Beyoncé’s Formation tour. Other than being a longtime member of the Hov Circle, a collective in charge of Roc Nation’s operations, Desiree Perez also oversees labeling, publishing, and management operations. The Hov Circle also plays a crucial role in the management of Tidal. Besides Desiree Perez, other members of the collective include Smith, Jana Fleischman, Jay Brown, and Chaka Pilgrim.

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Dez Perez has worked in the music industry long enough to know how album sales and music tours can be improved. Throughout her career as an executive, she has been doing a great job in facilitating the growth of music labels. Dez believes that success in this industry relies on consistency and patience. As a member of the Hov Circle, she learned that the music business has a lot to offer regarding talented artists and quality music. Her advice to upcoming artists is that they should sign contracts with music labels that are headed by veterans in the music industry.

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Desiree Perez Presents Tidal in a New Light

February 18th, 2017

Tidal is gaining a lot of exposure, and there is one person that Jay-Z has to thank for that. This person is Desiree Perez. She has proven that she has the ability to negotiate the contract and get the right players in place to make this a wonderful streaming service.


Desiree and Jay-Z are not new working partners. They have a friendship that extends over the course of many years. This was a good thing for Jay-Z because he has been able to see the work ethic and all of the success that Desiree Perez has had in her other business ventures. He knew without the shadow of a doubt that she would be the one that could take Tidal to a new level. He has had other people in positions of power at Tidal, but none of them have made the type of moves that Desiree Perez has made. She has been the force that has allowed Tidal to be recognized as one of the better music streaming services out there. The CEO of Sprint has even taken notice of this company and has invested 33% in funding with the Tidal organization. This is a huge accomplishment for Jay-Z and Desiree Perez. It is just something that proves that their teamwork has been invaluable in gaining Tidal customers.  Based on



Anyone that may have doubted Tidal in the past is clearly going to see this company in a different light. It is the type of music streaming service that presents high fidelity music that has a higher quality than some of the other streaming services out there. This will be the thing that Sprint will utilize to lower more customers to this Tidal app. There are so many possibilities that exist now that Sprint has invested into this music streaming service.

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Real Estate Developer Omar Boraie Pledges $1.5 Million To Rutgers University

February 17th, 2017

Rutgers University is the New Jersey college that has anchored the city of New Brunswick for centuries. Long before New Brunswick was officially a city, Rutgers was a safe place for people to learn. Through the years, Rutgers, and New Brunswick have experienced major changes. New Brunswick is now considered a “Healthcare City,” and Rutgers has one of the best medical schools and hospitals in the state. In fact, the Rutgers Cancer Institute is changing the way the medical profession treats cancer. The medical staff at the institute is doing groundbreaking research in the field of precision medicine and genetic sequencing.

Omar Boraie, the prominent New Brunswick real estate developer,, was a chemist before he became a developer. Boraie has always been interested in medical advancements. Omar is one of the people that is responsible for making New Brunswick a healthcare city. Boraie bought 21 deserted properties downtown in the 1970s, and he developed those properties into modern day office and residential buildings. Today, downtown New Brunswick is filled with Boraie Development projects. Omar is credited with bringing the inner-city back to life, and he is paying forward what he learned from the city.

According to a article, the Omar Boraie Chair in Genomic Science was established recently. Boraie pledged $1.5 million to support the chair, and an anonymous donor matched Omar’s pledge. The Boraie pledge is part of the Rutgers University ‘18 Chair Challenge, reports The anonymous donor will match the pledges for all 18 chairs.

The reason the Boraie pledge is so newsworthy is the work the institute is doing to treat cancer patients. Cancer is no longer considered one disease that impacts everyone in the same way. Thanks to genetic sequencing, and precision medicine, researchers now know cancer is more than one disease. In other words, cancer impacts the cells of individuals differently. And the research shows individuals respond when they are treated differently. Medical professionals now know there are subpopulations of cancer. These subpopulations have similar characteristics, but at the genetic level, they are different.

Omar Boraie’s pledge will help researchers go to the next level, in terms of treating cancer patients with genomic science and precision medical procedures. The old methods of treating cancer are being replaced, thanks to people like Omar Boraie. Boraie may be known for transforming the downtown area of New Brunswick. But he is also known as a visionary that is helping find the right way to treat all cancer patients. View his full bio



February 13th, 2017

José Borghi é guru do anúncio brasileiro na indústria publicitária brasileira. É o fundador da agência Mullen Lowe. Nascido em Presidente Prudente, formou-se em Puc Campinas em publicidade e propaganda pela PUC.Borghi liderou muitas campanhas de grande importância em sua diversidade de propaganda Como Mammal de Parmalat e também ‘É o amor’ que ainda está fresco em mente de até à data.

Borghi começou sua carreira de volta em 1989 trabalhando em uma agência Standart Ogivily.It leva um monte de trabalho duro perseverança como Borghi ao iniciar sua empresa, ele começou a partir de zero absoluto sem investidores, sem banco e continuaram a trabalhar tão duro para alcançar seus objetivos E agora eles estão desfrutando os frutos de seu trabalho que é um sucesso.

Borghi compreendeu em um ponto adiantado que não seria patrocinado nem dado nenhum e nada bom virá scot-livre, o sucesso é conseguido pela grande consciência de seus compreensão e esforços. É importante realizar ao trabalhar para fora seus objetivos sua trajetória do sucesso Como um anunciante era evidente, sem dúvida.

O esforço de Borghi foi concedido a acreditação de vários institutos que viu a mudança que o Jose trouxe a sua agência do anúncio. Andre Gomes e José Borghi, são os CEOs da empresa. De recente, a empresa recebeu louvores de mercados internacionais e mercados domésticos, e os últimos têm colaborado com Lowe grupo e agência Mullen para fazer o seu serviço melhor e ampliar os seus serviços, mesmo Mais próximo dos clientes, dando-lhe seu novo nome Mullen Lowe Brasil.
Nada vem em um prato de prata que você tem que trabalhar para ele que é o slogan de José Borghi para o sucesso. Eles estão jogando seus.

Wessex Institute’s Conferences

February 11th, 2017

The Wessex Institute of Technology (WIT) is responsible for some of the biggest conferences around. The WIT Conference Programs have developed an excellent reputation as delivering quality conferences. The Institute is committed to serving as a connection between both academic and professional groups. As a result of their continued growth WIT serves as an ideal medium to achieve the Institutes objectives.

Each year the WIT conferences are responsible for about 25 different conferences. In 2016 the WIT Conference Program consists of some of the following conferences: 1st International Conference on Big Data, 1st International Conference on Islamic Heritage Architecture and Art, 10th International Conference on Risk Analysis and the 6th International Conference on Harmonisation between Architecture and Nature. These conferences are loaded with information and have influenced people all around the world See for related articles.

Conducting Research On A Vintner Prior To Investing In Their Products

February 9th, 2017

UK Vintners offer its customer base of wine connoisseurs with some of the best types of wine that are available. What separates them from other wine merchants is that they actually recognize the importance of ensuring that they take their time with making their wine.

Unfortunately, many wine merchants that are operating their businesses today are not very attentive to such a necessity. Proper wine making requires the merchant to ensure that they are taking enough time to allow the flavoring to mix with the alcohol while ensuring there is a proportionate amount of alcohol with the flavoring/fruits that are mixed in. Where a lot of vintners go wrong is that they do not necessarily allow their wine to settle prior to packaging the in bottles for their customers to purchase and drink.

Patience is a key element of processing for UK vintners. If you are an investor/purchaser of wine products, then you may be interested in the processes that are entailed with wine making. If you are interested in wine making, then you may want to consider contacting a vintner in UK as they will be able to provide you with information and details regarding their wines and what types of processing methods they utilize. By contacting one of the vintners you may be considering purchasing the products from, you are essentially setting yourself up for satisfaction as you will not have to deal with purchasing/investing in a wine product that you did not realize hadn’t undergone proper protocols of wine making, packaging, and distributing. Be sure to invest in a UK vintner that truly takes the customer bases’ levels of satisfaction into all considerations of their processing stages. You will not regret conducting an adequate amount of research into a vintner as you will be purchasing high qualities of products with knowledge, as opposed to guessing whether the products have been made under the pretenses of proper production methods.

Desiree Perez: The Woman Behind the Franchise

February 7th, 2017

A force to be reckoned with in SC Enterprises, Desiree Perez is now able to add Tidal’s recent success to her list of achievements. A brilliant accountant, advisor, and negotiator, Desiree Perez is a music executive known for her successes with the marketing and deals behind many, if not all of Roc Nation’s biggest successes. Every little buzz behind Beyoncé in 2016, from the “Formation” video dropping out of nowhere to the immense success of her tour, can be credited to Desirée Perez’s genius. She was also responsible for Rihanna’s Samsung deal, and Tidal being the only streaming service able to provide Prince’s records for streaming.  Click on for more.


She has had a lot of power in determining the future of Tidal, by helping Shawn “Jay-Z” Carter with idea planning and determining the focus of the business. She more than likely played a big role in its recent $200 million Sprint deal. Though large companies like Samsung, Spotify and Google expressed the desire to both buy and collaborate with Tidal, Perez turned down their offerings. It seems she, Carter, and other members of the “Hova Circle of Influence” made the decision to present Tidal as the company that had the upper hand and not one that was under the business of a well-established one. She sees the exclusivity and artistic value that Tidal brings to the music streaming industry, and has developed the interest Tidal’s target market has taken in it with free new membership deals.

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Correctly known as “Babe Ruthless” by New York Daily News, Perez is a marketing mastermind that has done well for Tidal and Roc Nation as a whole and is sure to be an excellent secret weapon for the company in the future.


Fall And Winter Mean Lip Balm To the Rescue

February 7th, 2017

Dry, cool, windy air might feel great after the summer’s sizzling, searing heat, but have you ever really thought about the damage your lips sustain all year long?

Most of us are always taking our time massaging in these rich moisturizers on our faces and necks and neglecting our lips. However, dermatologists want us to pamper our lips, and there are several reasons why.

First, it doesn’t matter how thin, full, or large they might be, everyone’s lips are made of the same delicate tissue. Lips also don’t have much melanin, so they can burn from the sun’s UVA-UVB rays all year long. In addition, lips lack protective oils, so they dry out quickly and often.

That means that a lip balm is your BFF, night and day, 24/7. Our lips need constant hydration and a cover of protection. We suggest Evolution of Smooth’s Organic Smooth Sphere lip balms for the ultimate purity and goodness. These balms are carefully formulated with the perfect amount of shea butter, Vitamin E and jojoba oil to bathe your lips in healthy moisture. Theses balms are also dermatologist-tested and free of paraben and petrolatum, and did we mention they taste amazing?

Evolution of Smooth is packaged ideally, too, with its adorable, colorful pots and round-shaped balms that reach every little nook and cranny of your top and bottom lips. Natural flavors feature delightful Pomegranate Raspberry, Britney Spear’s all-time favorite to Honyesuckle Honeydew, Blueberry Acai, Sweet Mint, Strawberry Sorbet and others.

EOS lip balms are always travel-friendly and so convenient to carry around in their unique, sphere-shaped design. These balms are 95% organic and 100% natural and long-lasting.

If your lips are chapped, burned or even suffering from cold sores or fever blisters, Evolution of Smooth to the rescue goes to work fast to repair and replenish. To learn more, visit the website and Facebook page.

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